I Created a Pinterest Board for Word Nerds Because Why Not?

I know it seems as if all I do lately is futz around on various social media platforms.

But I swear to you. I’m getting shit done.

It’s just that…

I’m always looking for new and fun ways to build my brand, and to build my word nerd community, and I’ve been seeing various small businesses do interesting things online lately.

My latest obsession?

Pinterest. (Yeah, you and everyone else, Steph.)

Would it up my cool factor to tell you I’ve already been using Pinterest for about a year now in order to collect photos of pretty kitchens? Or does that just make me seem even dorkier?

Either way, I’ve decided to create a Pinterest board for word nerds, on which I can pin fun word nerd quotes, letterpress prints, lust-worthy reading nooks, and more.

Are you on Pinterest, too? If you come across anything particularly word nerdy, pin it with the #wordnerd hash tag, so I can easily find it and share it with the rest of the word nerd community!

My blogging buddies, and other people across the web, have been going gaga over how Pinterest can be used to drive traffic to your blog or business.

Have any of you guys been using Pinterest in new and interesting ways as a part of your business model?

Related: Freelancing and Yoga Go Together Like… Nutella and Pound Cake, The LinkedIn Lowdown: How To Pump Up Your Social Media Campaign, How To Avoid Social Media Fatigue in 5 Easy Steps, Using Twitter to Achieve World Domination (in Your Field)

The LinkedIn Lowdown: How To Pump Up Your Social Media Campaign

I'm quoted in here, yo.

I create content for online magazines. I blog here at Freelancedom. I spend way too much time on Twitter. I get all my news from whatever I happen to be subscribed to in Google Reader. I spend my days seated in front of this laptop and, when my phone rings, I get confused. Why didn’t they just text or email? I wonder. (God I’m a recluse.)

My husband, meanwhile, works full-time for SocialFlow, a social media startup that optimizes tweets. He has a web development business on the side. He’s always glued to his Droid, and he uses Foursquare even when we’re at the goddamn recycling center.

His best friend says we’re “so Web 2.0.”

Yet I avoid Facebook. I’m not as active on LinkedIn as I should be. And when Google+ launched, I wanted to flee the country (or at least my inbox). Am I missing marketing opportunities?

I’m not one to embrace every social media site out there. I believe in figuring out where your audience hangs out, and participating accordingly. In fact, I wrote a lot about this — and other ways to avoid social media fatigue — here. But active participation on a handful of social media sites can really boost your traffic, your visibility, and your career.

LinkedIn, for example, has increased my visibility even without my active participation. I’ve even landed several lucrative projects through the site. Imagine what I could do if I joined some LinkedIn groups and jumped in on the discussions happening there. Imagine what I could do if I started reaching out to more people, and swapping recommendations, instead of passively accepting a small number of connection requests.

Yes. Imagine.

Unfortunately, I’m too damn lazy. But I do know what can be achieved with even a little bit of effort, and I’ve seen results from these (tiniest of) efforts, which is why — I suppose — Susan Johnston was good enough to interview me for her recent ebook, LinkedIn and Lovin’ It.

Published through Rockable Press — an online publisher offering detailed how-to guides and resources for web professionals — LinkedIn and Lovin’ It places a magnifying glass over one of the most popular — yet still underused — social media networks out there, and shows readers the marketing possibilities they’re missing. In fact, this book is so in depth that it even provides readers with the step-by-step on how to set up their own profiles, going into the nitty-gritty of headline writing, resume creation, photo uploading, and how to include external links.

It goes on to cover:

  • the ins and outs of building your online network
  • ways of maximizing your LinkedIn presence (and establishing yourself as an expert in your field)
  • conducting research
  • finding jobs
  • and more.

What I love about this book — aside from the fact that it contains concrete steps for boosting your online presence, helpful case studies, and… um… me — is that, despite how much I thought I already knew, this books goes even deeper. I walked away from it feeling inspired to do even more with my account. Because, honestly? Why wouldn’t I take advantage of a smart and easy way to bring in more eyeballs?

LinkedIn and Lovin’ It will become available later this month. In the meantime, you could always consider boning up on another aspect of online media. WordPress design? Facebook marketing? Freelancing? Copywriting? Rockable Press [<----- That's an affiliate link, FYI] has you covered.

Related: How To Avoid Social Media Fatigue in 5 Easy Steps, Will An Editor Judge You If You Don’t Have An Online Platform?, Using Twitter To Achieve World Domination (in Your Field), How To Market Yourself: Strengthening Your Web Presence